Philippines, June 2017 – Panerai and Lucerne have re-launched the GREENBELT 5 store in Manila. Lucerne is the sole partner of the Philippines and Italian brands since 2005. Patricia Urquiola, a well-known Spanish architect and designer, conceived the design concept, reinterpreting the brand’s classic aesthetics and watchmaking techniques, while retaining the brand’s characteristics in design. Her design respects the brand’s tradition without losing fashion trends, and cleverly links the past and the future.
Located in the prestigious high-end shopping mall of Manila, Greenbelt 5 is a premium fashion and leisure lifestyle center located in the heart of the country’s business. The Panerai boutique opened in 2008 and now has a total area of 31 square meters. It is the brand’s second boutique in Southeast Asia designed by Patricia Urquiola.
The boutique carefully selected unique and unique elements, using Italian Calacatta textured marble ‘Calacatta Luccicoso’, bronze, solid wood and chic transparent glass. Bronze chandeliers and sales counters decorated with wood grain details emphasize the connection with Sea World and sailing. On the wall of the store is a large wall clock with a representative design of the Panerai dial.
The exquisite and exquisite style of the store reveals fashion and elegance, and at the same time it feels like home, allowing customers and collectors to savor the ingenuity of Panerai watches in a luxurious atmosphere.
Panerai has 68 stores worldwide.
Panerai Greenbelt 5 Store
Greenbelt, Space 1-072, Greenbelt 5,
Phase 2, Ayala Center Makati City,
Manila, 1228, Philippines
Phone: +63 02 729 0392
Email: [email protected]